This Is The MINDSET

veteran owned & operated

Welcome to the mindset! The Shit'll Buff mindset comes from knowing that life has its' ups and downs and can quite literally sometimes... sucks. In those times there's only one thing you need to know:

SHIT'LL BUFF!

Why?

Because it always does!

There's no point in stressing the low moments because no matter what the situation, you'll get through the other side realizing that everything "just kinda worked out." AKA-you guessed it...

SHIT'LL BUFF!

Meet Joey

Veteran, Owner, & Founder

Founder & owner of the Shit'll Buff mindset
Veteran owned & operated

Meet Kristin

Creative Director, Photographer, & COO

Creative design with a knack in illustration & photography

Social Media, Marketing, Sponsored Surfer

Meet Garrett

First sponsored rider of the Shit'll Buff brand